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Investment Trends: Millionaires Look to Invest in Equities in Coming Month

Millionaire investor Intention to invest in Stocks grew 26 percent over the previous month, 

| BY Donald Liebenson


In April, for the second consecutive month, there was an increase in Millionaire investors who indicated they would invest in equities in the coming month, according to the latest Spectrem Group survey of Affluent investors as to how they would invest in the short-term. This monthly survey is a driver of the Spectrem Millionaire Investor Confidence Index, which rose six points in April.Intention to invest in Stocks grew 26 percent over the previous month, while intention to invest in Stock Mutual funds grew 9 percent. Millionaire intention to invest in Cash declined 32 percent, while Millionaires who indicated they would hold on the investment sidelines dipped 5 percent from the previous month.

Affluent investors overall, however, indicated a continued conservative investment mindset. In another survey conducted last month, the highest percentage of respondents indicated that stock market conditions were the primary factor affecting their current investment plans. Intention to invest in Stocks dipped 5 percent. An equal percentage said they would hold on the investment sidelines in the coming month. But there was a 27 percent decrease in those who said they would invest in Cash and a 13 percent increase in those who said they would invest in Stock Mutual Funds.

Intention to invest in Real Estate gained 26 percent to reach an 11-month high.

These percentages were a factor of an investment reticence by non-Millionaire investors. There was a 12 percent increase among these investors who indicated that in the coming month they would hold on the investment sidelines. There was a 39 percent decrease from the previous month in non-Millionaires who said they would invest in Stocks. This represents a 28-month low. But among non-Millionaires, there was a 19 percent decrease in those who indicate they would invest in Cash and a 24 percent decrease in those who said they would invest in Stock Mutual Funds.

An analysis of the survey’s findings by gender finds that Affluent men look to be much more likely to invest in Equities than women (35.1 pts. vs, 18.8 pts.). while Affluent women are significantly more likely than men in the coming month to hold on the investment sidelines (43.8 pts. vs. 35.7 pts.) and invest in Cash (22.9 pts vs. 16.2 pts.).

Across political affiliations, Affluent investors who identify as Republicans indicated the stronger intention to invest in Stocks in the coming month (33 pts. vs. 30.5 pts. for Independents and 22.5 pts. for Democrats. Respondents who identify as Independent are much more likely to invest in Stock Mutual Funds in the coming month than those affiliated with a major political party (43.9 pts. vs. 34 pts. for Republicans and 28.2 pts. for Democrats).

At 43.7 pts., Democrats are more likely than Republicans (35.1 pts.) and Independents (37.8 pts.) to hold on the investment sidelines in the coming month. 



About the Author


Donald Liebenson

dliebenson@millionairecorner.com

Donald Liebenson writes news and features for Millionaire Corner. He has been published in the Chicago Tribune, The Chicago Sun-Times, The Los Angeles Times, Fiscal Times, Entertainment Weekly, Huffington Post, and other outlets. He has also served as a marketing writer for Chicago-based Questar Entertainment and distributor Baker & Taylor.  

A graduate of the University of Southern California, he is married with a college-age son. He also writes extensively about entertainment. 

 


 

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