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Affluent Investors on the Investment Sidelines at 6-Month Low

Spectrem Group’s investment preferences survey finds an investment confidence gap between men and women.   

| BY Donald Liebenson

For the second consecutive month, Affluent investors indicated they would inch off the investment sidelines. Each month, Spectrem Group surveys investors as to how they would invest in the coming month if $100,000 was made available to them. In February, “Not Invest” dipped 2.40 points from the previous month to 34.40, a six-point low.  It is up 5.20 points. from February 2015.

This month’s survey was fielded between Feb. 16-17. During this time, market volatility had calmed after the S&P 500 and Nasdaq dropped to multi-year lows earlier in the month.

Intention to invest in Stock Mutual Funds ticked downward from 34.80 points in January to 34.40, as did intention to invest in Stocks (26 points, down 0.80 of a point). Intention to invest in Cash in the coming month also dipped, from 23.60 in January to 20.80.

Bonds edged upward 1.20 points to 7.20, while Bond Mutual Funds gained 1.60 points. to 12.40, a four-month high. Intention to invest in Real Estate was basically unchanged at 6.80 points., an increase of 0.40 points from the previous month.

Analyzed by political affiliation, the Spectrem Group survey found that Affluent investors who identify as Republican (28.4 points) and Independents (28 points) indicated a stronger intention to invest in Stocks in the coming months than Democrats (21 points).Stock Mutual Funds would be a more attractive investment for Republicans (39.8 points.) than for Independents (33.3 points.) and Democrats (27.4 points,)

Affluent investors who identify as Democrats are more likely than Independents and Republicans to indicate they would hold on the investment sidelines in the coming month (37.1 points. vs. 35.5 points. and 31.8 points, respectively)

Real estate was a more attractive investment to Independents (9.7 pts.) than Republicans (5.7 points.) and Democrats (4.8 points.)

Non-Millionaires might be getting their investment groove back. These investors who indicated they would “Not invest” in the coming month  dropped 4.1 points. in February to 39.3, an 11-month low. Millionaires who indicated they would “Not invest” ticked downward 0.80 of a point to 29.7, a five-month low.

Among Millionaires, intention to invest in Stocks was unchanged from the previous month (28.1 points, down nearly 7 points from February 2015), while Stock Mutual Funds gained 10.1 points. to 45.3, a five-point high, and basically unchanged from the same period last year. Intention to invest in Cash dropped for Millionaires and non-Millionaires.

Spectrem Group’s investment preferences survey finds an investment confidence gap between men and women, with more Affluent women than men indicating that they would hold on the investment sidelines in the coming month (39.3 pts. vs. 31.9). Cash is a more likely investment for Affluent women than men (23.8 pts. vs. 19.3), as is Real Estate (10.7 points. vs 4.8 points.), while Affluent men were twice as likely as women to indicate that if $100,000 were made available to them in the coming month to incest, they would invest in stocks (31.3 points. vs. 15.5 points)

About the Author

Donald Liebenson


Donald Liebenson writes news and features for Millionaire Corner. He has been published in the Chicago Tribune, The Chicago Sun-Times, The Los Angeles Times, Fiscal Times, Entertainment Weekly, Huffington Post, and other outlets. He has also served as a marketing writer for Chicago-based Questar Entertainment and distributor Baker & Taylor.  

A graduate of the University of Southern California, he is married with a college-age son. He also writes extensively about entertainment.