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Featured Advisor



Srbo Radisavljevic
Managing Principal/Investment Advisor

Edge Portfolio Management

City:Northbrook

State: IL



BIOGRAPHY:
At Edge, a low client to advisor ratio allows for personal and customized service for each individual.  Our goal is to work as a team for each client to provide not only portfolio management but wealth coordination and financial planning.  We make every effort to have frequent communication with our clients and to provide timely response to calls and emails.  I also enjoy spending time with my wife and three kids, following Chicago sports, enjoying ethnic cooking, and serving as a school board member for Norridge School District 80.

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Investors Stay Away From Fantasy Football

Only a small percentage of affluent investors say they play fantasy football.  

| BY Kent McDill

Fantasy football is a ridiculously successful endeavor.

The game in which fans create their own teams from the full rosters of every National Football League team and then competes against each other, is estimated to occupy the time of the 56.8 million people in the United States and Canada who play fantasy football. With a growing interest among women and a continued increase among pre-teen and teenagers, fantasy football is here to stay.

However, apparently the popular sporting exercise is of no interest to America’s community of affluent investors.

According to a Spectrem Group Investor Pulse  survey of 1,000 affluent, only 6 percent play fantasy football. Or, rather, only 6 percent admit to playing fantasy football.

(Perhaps interest among investors will grow with release of the news Tuesday that there was an insider information trading scandal between the two most popular fantasy football websites.)

Fantasy football is a pursuit best pursued when you are young. A whopping 23 percent of investors under the age of 40 play fantasy football, while only 4 percent of those over the age of 60 do so. The percentages drop systematically from the young investors to the old.

There is indication in the survey that those with less funds are more likely to play fantasy football. Fifteen percent of those with a net worth of under $100,000 play, while only 3 percent of those with more than $5 million play. The percentages climb consistently from the $5 million down to beyond the $100,000.

There is virtual no difference between men and women, with 6 percent of men and 5 percent of women admitted their pastime passion.

Thanks to a recent invention, fantasy football has grown from a weekly pursuit to a daily one. Two sites, DraftKings and Fan Duel, allow players to select entirely new teams every week so they don’t get stuck with a dude team from the entire NFL campaign. However, of the 6 percent of investors who play fantasy football, 72 percent concentrate on the season-long campaigns, (like it was played in the good old days starting about 25 years ago) while 17 percent selected the so-called “daily’’ games (which are actually weekly consider the schedule of NFL games).

Perhaps the investors surveyed all own companies that are affected by Fantasy Football. It is estimated that American businesses will loss $16 billion in productivity this fall and early winter from fantasy football participation of their employees.



About the Author


Kent McDill

kmcdill@spectrem.com

Kent McDill is a staff writer for Millionaire Corner. McDill spent 30 years as a sports writer, working for United Press International and the Daily Herald of Arlington Heights, Ill. From 1988-1999, he covered the Chicago Bulls for the Daily Herald, traveling with them every day through the nine-month season. He also covered the Bulls for UPI from 1985-88, and currently covers the team for www.nba.com. He has written two books on the Bulls, including the new title “100 Things Bulls Fans Should Know And Do Before They Die’, published by Triumph Books. In August 2013, his new book “100 Things Bears Fans Should Know And Do Before They Die” gets published.

In 2008, he resigned from the Herald and became a freelance writer. The Herald hired him to write business features and speeches for the Daily Herald Business Conferences and Awards presentations.

McDill also writes a monthly parenting column for the Herald’s Suburban Parent magazine.

McDill is the father of four children, and an active fan of soccer, Jimmy  Buffett and all things Disney.