Millionaires prefer to barbeque hamburgers over hot dogs by a nearly two-to-one margin.
We know that Millionaires prefer dogs over cats. But where do they stand on the burning question: Hamburgers vs. hot dogs?
Spectrem Group's new Investor Pulse Survey grilled Millionaires on the question of what they most like to cook on their barbeque, and between the two, burgers is the overwhelming favorite, 80 percent vs. 43 percent.
Both are the quintessential American picnic and barbeque staples. But according to the research firm NPD Group, 2014 was a banner year for burgers. U.S. restaurants alone served up some 9 million burgers last year, up 3 percent from the previous year (to which we say, well done). The National Hot Dog and Sausage Council (yes, really) states that during the peak grill season between Memorial Day and Labor Day, Americans typically consume 7 billion hot dogs.
But you know what else Millionaires love to grill: Steak! Eight-in-ten Millionaires indicated that steak was their barbeque foodstuff of choice, followed by:
- Chicken (73 percent)
- Veggies (44 percent)
- Fish (41 percent)
- Brats (36 percent)
- Potatoes (24 percent)
Back to the hamburger/hot dog debate. Burgers win out across age groups and political affiliation, the Millionaire Corner survey finds. Respondents under 40 are the more likely than previous generations to grab a hot dog (55 percent vs. 51 percent of those between 41-50, 43 percent of Baby Boomers ages 51-60, and 43 percent of those 61 and up). But that doesn’t top burgers as the preferred food to grill. Nearly two-thirds (64 percent) of those under 40 opt for burgers, along with 88 percent of Gen-Xers, 81 percent of Baby Boomers and 76 percent of those 61 and up.
But the youngest respondents are most likely to be grilling healthier menu items, including veggies (59 percent) and even fruit (55 percent vs. 44 percent of respondents overall). But they are also almost twice as likely as their older counterparts to grill potatoes (50 percent). This doesn't explain their enthusiasm for the hot dog, which tends to contain more fat than hamburgers.
And what can be divined from the barbeque choices of Republicans vs. Democrats? No comment, but just saying:
- Republicans are more likely to grill hot dogs (47 percent vs. 40 percent of Democrats) and burgers (83 percent vs. 70 percent)
- Democrats are more likely to grill chicken (75 percent vs. 70 percent of Republicans), fish (41 percent vs. 38 percent) and veggies (46 percent vs. 41 percent)
- Republicans like their barbequed brats (42 percent vs. 26 percent of Democrats), and Democrats their steak (75 percent vs. 64 percent).
Donald Liebenson writes news and features for Millionaire Corner. He has been published in the Chicago Tribune, The Chicago Sun-Times, The Los Angeles Times, Fiscal Times, Entertainment Weekly, Huffington Post, and other outlets. He has also served as a marketing writer for Chicago-based Questar Entertainment and distributor Baker & Taylor.
A graduate of the University of Southern California, he is married with a college-age son. He also writes extensively about entertainment.