LAKE FOREST, IL - Women are planning to spend more this holiday season, including giving more to charitable organizations, according to Spectrem's monthly investor research, Millionaire Corner.
The number women expected to give to these organizations during the December holiday season is 73 percent with most (46 percent) giving $100 to $499 per charity. Of women who plan to spend more this holiday season, one quarter will do so because they have saved properly to spend more this year. For those spending less, most say it's because they have less disposable income than year's past.
Travel during the holidays is not top of list for nearly half of the women surveyed. Of those surveyed, 48 plan to stay at home while others are planning on seeing family.
Gifts will also open more women's wallets. Of those surveyed, 59 percent plan to spend $500 or more on holiday gifts while 41 percent plan to limit spending to under $500. The study also found that 94 percent are planning on making a major holiday purchase this year.
The study also found that women are much more likely to purchase something made in America now than before the economic crisis.
Payment options are also important for holiday purchasing with 10 percent of women continuing to contribute to a Christmas Club or holiday spending account, while 90 percent aren't looking for this option; 94 percent will not use layaway services.
The vast majority of women are not willing to build on debt without taking on debt with most women still planning on cooking for Thanksgiving meal and spending $50-$99, and 69 percent are not planning on traveling during this holiday. The day after Thanksgiving on Black Friday, some of the biggest sales take place, but this year, 72 percent of women do not plan to go shopping on Black Friday, compared to 79 percent of men. On New Year's Eves, 91 percent of women plan to spend less than $200.
The Millionaire Corner surveyed 1,400 households, which are proportionately allocated among wealth segments used in the analysis, each month.
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